Have you unfurled your mat, popped a video on, and found your state of vinyasa in a solid yoga session or two lately? Gone for a socially distanced run around the neighborhood? Whatever your choice of athletic activity, we’re going to take a wild guess it was while wearing at least one True Fashionista piece of Lululemon Athletica attire. 

At just over 20 years old, Lululemon has become the de facto name for athletic attire worn by classy hipsters, committed athletes, and weekend warriors worldwide. That might have something to do with the quality and care that goes into the creation of every piece. It’s actually hard to even wear the stuff out! With proper care, your Lululemon will last through years of workouts and washings. 

The brief backstory from the company’s website goes something like this: Founded by Chip Wilson in Vancouver, Canada in 1998, Lululemon is a yoga-inspired, technical athletic apparel company for women and men …READ MORE 


Let’s bring it on home to our Florida roots for one of our own, True Fashionista Palm Beach socialite and fashion trendsetter, Lilly Pulitzer. It was around 1959 when Ms. Lilly, the wife of Peter Pulitzer, an owner of numerous citrus groves and member of THAT family, desired a business of her own. At this point, we should fill you in on the backstory. 

Growing up rich and privileged, Lilly was 21, still a newlywed (They eloped!), and new mom. Feeling that she was on the verge of a nervous breakdown, she did what any entitled young person would do at the time; she checked herself into a mental health facility. Lilly’s daughter Liza later shared with Town & Country that it was more than likely undiagnosed postpartum depression.  

After months of treatment, the doctor declared that Lilly was just fine and simply needed something to do…READ MORE 


Yes of course Chanel is synonymous with all that is True Fashionista, and label namesake Gabrielle Bonheur “Coco” Chanel led quite the adventurous and exciting life, breaking ground and introducing now legendary items and looks that we just could not do without in our style pursuits. Even now, in the pandemic and most cautiously, post-pandemic era, we continue to use Chanel as a standard against which many fashion entities are measured. 

Ms. Chanel’s fruitful career spanned over six decades at the top of Parisian haute couture. Fashion forward and elegantly casual, her designs revolutionized a generation, inspiring women to cast aside their complicated, uncomfortable corset and bustle-filled “old-world” garments in favor of more modern, sleek looks. Among largely timeless ideas were the Chanel suit, costume jewelry, quilted purse and the never-outdated, always True Fashionista LBD. That’s right, you have Coco Chanel to thank for initiating a look that’s a no-fail every time…READ MORE 


A household name and must-have in every proper True Fashionista collection, it’s the Italian brand Gucci. When asked to quickly name a designer, there’s a good chance that Gucci will be at the top of the list. It’s easy to see how this classy, well-known line has consistently stayed on top, as it’s been around for well over a century. Ever since Guccio Gucci opened his first stores in Florence in 1921, the name Gucci has been associated in one way or another with quality and fashion.  

Coming on board with his suitcase line in 1935, Gucci had to get resourceful due to a leather shortage from a League of Nations embargo against Italy, creating luggage made from hemp featuring his first signature print – a series of small, interconnecting diamonds in dark brown on a tan background. In doing so, Gucci established himself and his family as a go-to in quality-crafted goods…READ MORE 


Got your Louis Vuitton bag? Shoes? Dress? Trunk? DJ vinyl box? Since his working-class beginnings in the French countryside almost 200 years ago, Louis Vuitton built a True Fashionista legacy sure to last another few hundred and then some. His signature monogram and style adorns luxury items spanning the globe and across wardrobes. 

When young Louis was 13, he ditched his quiet surroundings and set out, on foot, on a 300-mile quest to Paris. His odyssey took two years to complete, stopping along the way to do odd jobs to support himself. Once in Paris, Vuitton became an apprentice at a successful box-making and packing workshop, garnering a reputation as one of the city’s best in just a few years’ time. He stayed with the Parisian atelier of Monsieur Marechal for 17 years before opening his own workshop. He also made a decision that would affect the world of fashion for generations…READ MORE 

Enjoy the creations of these fine craftspeople and others at Naples’ best consignment store, True Fashionistas. Shop, sell, and consign your favorites, authenticity guaranteed.