Go ahead, say it out loud. Swarovski. The name has a nice ring. Dare we say the company responsible for some of the most luxuriously beautiful crystal jewelry in the world has a name that just oozes True Fashionista extravagance? We are practically privileged to offer a selection of Swarovski pieces at True Fashionistas consignment store, Naples. They'll make quite the statement at your New Year's parties and throughout the year.  

So what's the big deal about Swarovski, anyhoo?  

SWAROVSKI IS HOLIDAY LUXURY – THE BACKSTORY 

Blingvine.com informs us that Swarovski was invented by namesake Daniel Swarovski, a Czech-born Austrian glass cutter. In 1892, he designed and patented an electric cutting machine that vastly sped up the creation of True Fashionista lead crystal glass jewelry, which until then had to be cut by hand. Along with partners Armand Kosmann and Franz Weis, he founded A. Kosmann, D. Swarovski & Co., before they shortened it to KS & Co. Swarovski's vision was to make "a diamond for everyone" by making crystals affordable with his invention.  

These days, Swarovski is now a fifth-generation family-owned business with over 34,000 employees. Their inventory covers a wide range of True Fashionista products like glass sculptures and miniatures, jewelry, home decor, and chandeliers. 

SWAROVSKI IS HOLIDAY LUXURY – UNTRADITIONAL CRYSTAL 

Swarovski's patented process and the exact materials used are both highly guarded secrets. However, their process utilizes such precision that the True Fashionista result is stunning diamond-like cut glass as brilliant as crystals. Swarovski's precision work has been heralded as so true to form that only a trained gemologist would notice the difference, especially when a Swarovski crystal has a higher refraction index than a natural one.  

This process, as well as using only the finest materials available, is what gives Swarovski its brilliance and value. The company says, courtesy again of Blingvine, "Cutting hard materials such as crystal and gems, in such a way that they have a hundred identical facets in several directions, is a very complicated task; each direction of the reflected light must first be calculated by computer, then this has to be simulated in 3D, optimized and finally converted into control programs for complex machinery." Find out what the passion is for Swarovski by visiting Florida's largest designer resale and consignment store, True Fashionistas.  

SWAROVSKI IS HOLIDAY LUXURY – JEWELRY 

Swarovski jewelry is not everyday jewelry, advises Blingvine.com. That said, with the greatest of care, one can enjoy a wide range of Swarovski pieces, ranging from earrings and necklaces to bracelets, rings, and pendants. Avoid exposing the crystals to water, chemicals or wearing them while working or playing sports. That's something to keep in mind when you find that perfect Swarovski piece at Naples' best consignment store, True Fashionistas. 

SWAROVSKI IS HOLIDAY LUXURY – A STARRING ROLE 

Swarovski is such a True Fashionista brand that there have been times where their crystal displays have literally stolen the show. Case in point: the 2018 Academy Awards, when Swarovski decorated the stage with 45 million crystals that made the stage gleam and sparkle. This piece of work took 3,000 hours to create and weighed approximately 15,000 pounds.  

Then there are the Swarovski-encased cars! For the 2016 Tokyo Auto Show, Mercedes Benz brought in Garson, a company famous for adding glam and glitz to their customized vehicles. The Garson team glued 300,000 diamond-shaped Swarovski crystals apiece on two of Mercedes' SL600 models, one in silver and the other in gold.  The cars' crystal-studded accessories (You expected anything else?) include crystal wheels, gear shifter, and steering wheel. The cars were worth at that point $901,000 apiece.  

Similar Swarovski-studded vehicles in existence include a Mercedes CLS 350, covered in one million Swarovski crystals, a Lamborghini Huracan sporting 1.3 million Swarovski creations, and a True Fashionista red La Ferrari remote control car (A car's a car, right?).  

SWAROVSKI IS HOLIDAY LUXURY – HOLLYWOOD'S TAKE 

Stars of the human variety have also sported Swarovski throughout showbiz history, the first time notably by Marlene Dietrich in the 1932 film Blonde Venus. Her costumes glittered with Swarovski crystals, and soon after, the trend was off and running both onscreen and on the red carpet.  

If Ms. Dietrich's moment isn't top of mind, then how about Audrey Hepburn in Breakfast at Tiffany's when her character Holly Golightly sports a small Swarovski tiara at times in the film. Undoubtedly, Marilyn Monroe's iconic pink satin Swarovski-festooned gown she wore while singing "Diamonds are a Girl's Best Friend" in Gentlemen Prefer Blondes will jar the memory.  

However, Ms. Monroe cemented her place in Swarovski history is when she crooned "Happy Birthday" to President John F. Kennedy at Madison Square Garden. She was literally "sewn" into a sheer, flesh-colored dress adorned with 2,500 Swarovski crystals. Reports indicate that the dress seemed to melt away and all the audience could see was the sparkle of the crystals.  

SWAROVSKI IS HOLIDAY LUXURY – ANNUAL CRYSTAL SNOWFLAKE ORNAMENTS 

Thirty years ago, Swarovski expanded their offerings to include very collectible Christmas ornaments. Besides a lovely Swarovski-level collection of various True Fashionista figurines to adorn your tree, they also create an annual limited edition crystal snowflake ornament each year. Since 2004, the most famous one has sat atop the Rockefeller Center tree in New York City. Giant Swarovski stars also adorn trees in other cities, says JustGoPlaces.com. Just stop into Paris, Sydney, or Buenos Aires, to name a few, and see for yourself. Each Swarovski Christmas ornament features its year etched on a silver tag. Hey, it's never too late to start a collection.  

Want to start a collection of authentic, designer clothing, accessories, and home goods? Look no further than the best designer consignment store, True Fashionistas. Shop in-store, online, or in our eBay store.